Engaging With Your Customers
The conversation is going on 24/7 in Social Media! Are you participating? On Facebook, Twitter, LinkedIn and throughout the web, there are hundreds of millions of people using Social Media. This presents your business with Social Media Marketing (SMM) opportunities like never before.
Social media has been referred to as the wild west of marketing. And, just like in the wild west, survival skills are crucial. There’s a right way and a wrong way to approach things. Optima can help you:
- Join the conversation and become a leader in the online topics you specialize in
- Build your company’s brand and image in your market
Create effective SMM accounts- Write effective, fresh, continuous content
- Build your base of fans and followers
- Increase your sales potential
Twitter Samples
Check out some of our clients on Twitter! They’ve got beautiful, branded profiles that fit their brand image, and fresh, relevant content.
SMM Statistics
65% of business owners report increased business awareness through their social media marketing efforts- 47% of Social Media users say that information from sites like Facebook and Twitter influence their purchasing decisions
- Nine out of ten people say that reviews are the most important factor when they consider buying a product or service
- Consumers are three times more likely to believe and trust peer opinions than advertising
- 87% of consumers trust friends’ recommendation more than critics’
- 80% of business owners see an increase in traffic to their websites directly as a result of their participation in Social Media
- 62% of business owners saw sales increases or new partnerships directly as a result of their participation in Social Media within a few months
When looking at facts like these it is easy to see that having a carefully managed Social Media campaign, as a part of your overall marketing strategies. Contact Us now and don’t be on the outside looking in!
