Meet the Wizards Behind the Curtain
Having an effective presence online is no accident. It requires advanced planning, expert design and development, an understanding of user interface with a website and social media AND, most importantly, a strategy that funnels people to a desired action such as purchasing a product or service. It is rare to find a company that handles all of these specialties well, but that’s exactly what the vision for Optima Worldwide Limited has been all along. And it’s what Optima actually does for its clients every day.
In 2008, Optima was started by the father/son team of Mark and Kyle Claypool, both alums of the University of Illinois. Together their unique mix of experience, skills and abilities bring a fully comprehensive package to the marketplace to meet their vision of what Optima would become. As Optima has grown it has been adding specialists who understand and are dedicated to this vision.
OUR FOUNDERS
Mark J. Claypool
Chairman of the Board and CEO
University of Illinois – Education
NCAA All-American in Track & Field
Entrepreneur who has started numerous companies and nonprofit groups
SkillsUSA World Team leader for the World Skills Championships, the Olympics of occupational skills.
“I love what we’ve done with Optima. With my athletic background I relish competition which works great with web presence management. We’re helping our clients compete for market share and that competition is fierce. We put on our gear everyday and fight hard on behalf of our clients and it is working. The results we’ve seen are most satisfying.”
Kyle P. Claypool
President and COO
University of Illinois – Managing Information Systems, Information Technology Studies
University of Illinois National Center for Supercomputing Applications
SkillsUSA Technical Expert for Website Design at the World Skills Championships
“I was building websites and computers before I even learned to drive. It has been my distinct pleasure to be able to build a career and a company around something that I am passionate about. Coming from an entrepreneurial family, I take great pride in helping other entrepreneurs grow their businesses.”
Proud Supporters of SkillsUSA
Optima Worldwide is proud to support SkillsUSA’s World Team which competes every other year in the WorldSkills Championships. Founders Mark Claypool (Overall USA World Team Leader) and Kyle Claypool (USA Technical Expert, Web Design) are currently seeking tax-deductible sponsorship from companies and associations to send a SkillsUSA student to compete in the Web Design Contest at WorldSkills London in October, 2011. Contact us for details.
